Welcome to my Resume!
My name is Jitka, and I work as UX/Market Researcher in Seznam.cz.
I strive to understand customers' needs
and motivations and bringing insights to Design and Product teams. Being a
psychologist, I believe a complete understanding of users' individual
experiences is invaluable in designing a practical, understandable, and likable
product.
I believe in a user-centric approach
for designing products and services and the integration of different data
sources. In my career, I had a chance to experience both qualitative data
collection and quantitative analyses through conducting surveys.
Experience
September 2019 — Present
Seznam.cz includes a broad portfolio of products resembling Yahoo or Google. As a researcher, I have the opportunity to participate in many diverse projects, which allows me to use a variety of research methods and approaches. Due to the COVID pandemic, I had the opportunity to experience both remote and face-to-face testing.
My role is to prepare and execute research projects, from identifying the stakeholder's needs to conducting research and passing on the results. I had the opportunity to try usability testing and exploratory interviews to encourage product teams to think from a user's perspective.
My experience at Seznam.cz includes:
Usability testing / In-depth interviews / Running educational workshops for design teams / Moderating Focus Groups/ Running Ideation Workshops / Card Sorting / Diary Studies / Creating User Personas / Guerrilla testing / Projective methods
University Lecturer, Charles University in Prague, Prague
July 2018 — September 2019
I had the opportunity to teach a one-semester statistical analysis course in R at Charles University in Prague. Around 20 students took part in the class.
Visiting Researcher, University of Cambridge, Cambridge
July 2018 — September 2021
A summer internship at the University of Cambridge allowed me to cooperate with an international team of junior researchers in Psychology. Part of the internship was working on the second edition of the book Behavioral Insights for Public Policy: Concepts and Cases.
Junior Researcher, JRP, Cambridge
June 2017 — September 2019
The Junior researcher program is an international elective program for psychology students. International teams led by doctoral students prepare research projects, which can then be published in professional journals and presented at conferences.
Research Assistant, Masaryk University, Brno
September 2016 — June 2018
While studying at university, I worked as a research assistant, mainly in qualitative research on Internet psychology and social psychology.
I was participating in:
Data encoding / Respondent Recruitment / Conducting a pilot survey / Questionnaire administration / Data cleaning and analysis / Moderating Focus Groups.
Education
Masters in Psychology, Masaryk University, Brno
September 2013 — February 2018
Psychology (Erasmus), The Queen's University Belfast, Belfast
January 2018 — July 2021
Internships
Junior UX Researcher at Digimind Research Institute, Brno
July 2017 — October 2017
Workshop Leader at Mind the Mind, Brno
January 2016 — June 2016
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