My name is Jitka, and I work as
UX/Market Researcher in Seznam.cz.
I strive to understand customers' needs
and motivations and bringing insights to Design and Product teams. Being a
psychologist, I believe a complete understanding of users' individual
experiences is invaluable in designing a practical, understandable, and likable
product.
I believe in a user-centric approach for designing products and services and the integration of different data sources. In my career, I had a chance to experience both qualitative data collection and quantitative analyses through conducting surveys.
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